UX agency in Lille, specialists in UX design for an optimal conversion rate

Your team of UX experts to advise you

UX agency in Paris and Lille, Le Backyard helps you create and redesign your sites and applications with a user-centric approach.

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UX design for visibility and productivity

With its focus on optimizing the user experience, UX design enables the development of functional and ergonomic websites, mobile applications and business tools, with optimal accessibility and usability. As a UX agency in Paris and Lille, Le Backyard works with you on a strategic and operational level to design fluid interfaces that meet user expectations and your objectives. By reducing bounce rates and boosting conversion rates on your sites, UX design can help you raise your profile. Internally, UX design also enables you to offer your teams more effective applications that are easy to use and adapted to your business challenges.

Our Lille agency can help you with your digital project

Creation of websites, applications and business tools

Integrating UX design into your digital strategy from the outset ensures that your product will be long-lasting, in line with your objectives, adapted to your target audience and capable of accompanying you as you evolve. Le Backyard UX agency in Lille works with you to create user-friendly websites for your customers and high-performance work tools to improve your teams' productivity.

Barry et Marsaud tool redesign

Redesign of websites, mobile apps and business software

The agency helps you identify the strategic and operational objectives to be met by defining and prioritizing new functionalities. Partial or total redesign of websites and business tools is part of a co-design approach. Our UX experts enrich their expertise with an in-depth understanding of your objectives and their context, i.e. your market and competitive ecosystem.

Optimize the user experience

By optimizing the user experience of your sites, applications and tools, you can ensure that the functionalities implemented to achieve your objectives are fully exploited. In this way, UX design is a strategic lever for staying competitive or standing out from the competition. To optimize your company's internal operations, entrust your software creation or redesign project to our UX agency in Lille, to save your teams time and reduce the risk of error. Externally, optimize your company's visibility with a user-friendly showcase site, and increase your e-commerce conversion rate with a seamless shopping experience.

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Methodologies Le Backyard, UX agency in Lille

Website redesign with Le Backyard mainly involves co-design workshops during which our team understands your objectives and the context in which they are set: i.e. the market, the competitive ecosystem, your corporate culture, your internal teams and your feedback.
Your needs and these constraints form the set of elements to be taken into account so that Le Backyard The approach of our UX experts is to focus on user needs, whether they relate to business processes or BtoC. Backyard's methodology is entirely customized to each project. It is based on the mobilization of a variety of technical design tools, as well as a sum ofUX research and UX design methods. Our UX agency in Lille stands out for its various co-design workshops:

Persona

On the basis of real data that you send us, or that is retrieved by the agency during a UX research phase.

Functional sorting

Co-design of a future product tree focusing on functional and informational value

Live sketching

Live co-design of various wireframes

Experience map

User experience mapping to identify areas for improvement in processes, tools or specific vocabulary

Trust the experts at Le Backyard

Meet our experts in our Nantes UX agency and in our Lille UX agency to discuss your project. We'll suggest the most appropriate methodology to improve the operational performance of your business software, or to optimize the conversion rates of your sites. Le Backyard also provides UI/UX design for your mobile applications as part of our creation and redesign services. Contact us to ensure that your digital products comply with accessibility and usability standards, and that your user experience is in line with user needs and business objectives.

Let's have a coffee and talk about your goals

UX agency in Lille, specialists in UX design for an optimal conversion rate

Your team of UX experts to advise you

UX design for visibility and productivity

Our Lille agency can help you with your digital project

Creation of websites, applications and business tools

Redesign of websites, mobile apps and business software

Optimize the user experience

Methodologies Le Backyard, UX agency in Lille

Persona

Functional sorting

Live sketching

Experience map

Technologies and services

Trust the experts at Le Backyard

To contact us

Paris

Mexico

Tunis

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